The controller for data processing is:
Diademita GmbH Baurstrasse 4 8008 Zürich Switzerland
Email: info@diademita.ch
Phone: +49 7745 4734785 (Please note this is a German phone number)
Thank you for your interest in our online shop. The protection of your privacy is very important to us. Below, we inform you in detail about the handling of your data in accordance with the Swiss Data Protection Act (DSG).
1. ACCESS DATA AND HOSTING
You can visit our websites without providing any personal information. Each time a webpage is accessed, the web server automatically stores a so-called server log file, which contains, for example, the name of the requested file, your IP address, date and time of the retrieval, the amount of data transferred, and the requesting provider (Access Data), and documents the retrieval.
This access data is evaluated exclusively for the purpose of ensuring the trouble-free operation of the site and improving our offer. This serves to safeguard our predominantly legitimate interests in a correct presentation of our offer. All access data will be deleted no later than seven days after the end of your visit to the site.
1.1 HOSTING
The services for hosting and displaying the website are partly provided by our service providers as part of a commissioned processing. Unless otherwise explained in this data protection declaration, all access data and all data collected in forms provided on this website are processed on their servers.
1.2 CONTENT DELIVERY NETWORK
For the purpose of shorter loading times, we use a so-called Content Delivery Network (“CDN”). In this process, content, such as large media files, is delivered via regionally distributed servers of external CDN service providers. The processing of access data on the servers of the service providers takes place within the scope of commissioned processing. Our service providers are located and/or use servers in countries outside Switzerland and the EEA. Our cooperation is based on appropriate guarantees (e.g., Standard Contractual Clauses).
2. DATA PROCESSING FOR CONTRACT FULFILLMENT, CONTACT, AND CUSTOMER ACCOUNT OPENING
We collect personal data if you voluntarily provide it to us in the context of your order or when you contact us (e.g., via a contact form or email). Mandatory fields are marked as such, as in these cases we absolutely need the data for contract fulfillment or to process your contact request.
We use the data provided by you for contract fulfillment and processing your inquiries.
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Insofar as you have given your consent for this, we use your data for the customer account opening. Your customer account can be deleted at any time via a function in the customer account or by sending us a message.
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After complete fulfillment of the contract or deletion of the account, your data will be restricted from further processing and deleted after the expiry of the tax and commercial retention periods, unless you have expressly consented to further use of your data.
3. DATA PROCESSING FOR SHIPPING FULFILLMENT
For the fulfillment of the contract, we pass on your data to the shipping service provider commissioned with the delivery, insofar as this is necessary for the delivery of ordered goods.
DATA TRANSFER TO SHIPPING SERVICE PROVIDERS FOR SHIPPING NOTIFICATION
If you have given us your express consent to do so, we will pass on your email address and telephone number to the selected shipping service provider so that they can contact you before delivery for the purpose of delivery announcement or coordination.
4. DATA PROCESSING FOR PAYMENT PROCESSING
When processing payments in our online shop, we cooperate with technical service providers, credit institutions, and payment service providers.
4.1 DATA PROCESSING FOR TRANSACTION PROCESSING
Depending on the selected payment method, we pass on the data necessary for processing the payment transaction to our technical service providers, who act for us within the scope of commissioned processing, or to the commissioned credit institutions or to the selected payment service provider, insofar as this is necessary for payment processing. This serves contract fulfillment. In some cases, the payment service providers collect the data required for payment processing themselves on their own website; the data protection declaration of the respective payment service provider applies in this respect.
4.2 DATA PROCESSING FOR FRAUD PREVENTION AND OPTIMIZATION
If necessary, we pass on additional data to our service providers for fraud prevention and the optimization of our payment processes (e.g., invoicing, processing of contested payments, accounting support). This serves to safeguard our predominantly legitimate interests in protecting against fraud and efficient payment management.
5. ADVERTISING VIA EMAIL, POST, TELEPHONE
5.1 EMAIL NEWSLETTER REGISTRATION
If you subscribe to our newsletter, we use the necessary data to regularly send you our email newsletter based on your consent. You can unsubscribe from the newsletter at any time (via a link in the newsletter or by sending us a message).
5.2 NEWSLETTER DISPATCH
The newsletter may also be sent by our service providers as part of commissioned processing. Our service providers are located and/or use servers in the USA and other countries outside Switzerland and the EEA. Our cooperation is based on appropriate guarantees (e.g., Standard Contractual Clauses).
5.3 POSTAL ADVERTISING AND YOUR RIGHT TO OBJECT
Furthermore, we reserve the right to use your first and last name and your postal address for our own advertising purposes (e.g., for sending you interesting offers by letter mail). This serves to safeguard our predominantly legitimate interests in addressing our customers for advertising purposes. You can object at any time to the storage and use of your data for these purposes.
5.4 TELEPHONE ADVERTISING
Insofar as you have given your consent for this, we use the necessary data for our own advertising purposes. You can revoke your consent at any time (by sending us a message or orally during any call).
6. COOKIES AND OTHER TECHNOLOGIES
6.1 GENERAL INFORMATION
To make the visit to our website attractive and to enable the use of certain functions, we use technologies, including so-called Cookies (small text files that are automatically stored on your end device), on various pages.
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Mandatory Technologies: These collect data such as IP address, time of visit, device and browser information, and shopping cart information. This serves to safeguard our predominantly legitimate interests in an optimized presentation of our offer.
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Other Technologies (Web Analysis and Online Marketing): We obtain your consent for this. Further information can be found in the following sections of this data protection declaration and on the Usercentrics platform (fingerprint button).
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Revocation: Insofar as you have consented to the use of the technologies, you can revoke your consent at any time (by sending us a message or via the fingerprint button). If cookies are not accepted, the functionality of our website may be restricted.
6.2 USE OF USERCENTRICS CONSENT MANAGEMENT PLATFORM
We use Usercentrics to manage and document your legally required consents to data processing. This is necessary to fulfill our legal obligation to prove your consent. When you visit our website, the Usercentrics web server stores a server log file, which also contains your anonymized IP address and information about your consent behavior.
7. USE OF COOKIES AND OTHER TECHNOLOGIES FOR WEB ANALYSIS AND ADVERTISING PURPOSES
Insofar as you have given your consent for this, we use the following third-party technologies on our website. You can revoke your consent at any time (see Section 6).
7.1 USE OF GOOGLE SERVICES
We use technologies from Google Ireland Ltd. The automatically collected information about your use of our website is usually transferred to a server of Google LLC in the USA and stored there. Our cooperation is based on appropriate guarantees (e.g., Standard Contractual Clauses).
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GOOGLE ANALYTICS: For the purpose of website analysis, data (IP address, time of visit, etc.) is automatically collected and pseudonymized.
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GOOGLE ADSENSE: Third-party ads are marketed via Google AdSense. Interest-based advertising is enabled via the DoubleClick cookie.
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GOOGLE ADS: Google Remarketing Cookies and Google Ads Conversion Tracking are used for advertising purposes to enable interest-based advertising and measure your usage behavior.
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GOOGLE MAPS: Data about your use of the Maps functions is collected for the visual representation of geographical information.
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GOOGLE RECAPTCHA: Used to protect against misuse of our web forms and spam.
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YOUTUBE VIDEO PLUGIN: Data is only collected for the integration of third-party content if you play a video (extended data protection mode).
7.2 USE OF FACEBOOK SERVICES
We use the Facebook Pixel from Facebook Ireland Ltd. The automatically collected information is usually transferred to a server of Facebook, Inc. in the USA. Our cooperation is based on appropriate guarantees (e.g., Standard Contractual Clauses).
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FACEBOOK PIXEL: Collects data from which usage profiles are created using pseudonyms, among other things for optimizing advertising and creating statistics.
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FACEBOOK ANALYTICS: Creates statistics on visitor activities on our website.
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FACEBOOK ADS: Used for advertising this website on Facebook and other platforms (Custom Audience, Remarketing).
7.3 OTHER PROVIDERS OF WEB ANALYSIS AND ONLINE MARKETING SERVICES
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ADOBE FONTS: For the uniform representation of content on our website, data (IP address, etc.) is transmitted to Adobe, Inc. in the USA.
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LIVE-CHAT-TOOL USERLIKE: If you use the Userlike live chat tool, the data entered there is processed to answer the request within the scope of contract fulfillment.
8. INTEGRATION OF THE TRUSTED SHOPS TRUSTBADGE
The Trusted Shops Trustbadge is integrated to display our Trusted Shops seal of approval and to offer Trusted Shops products. This serves to safeguard our predominantly legitimate interests in optimal marketing by enabling secure purchasing.
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When the Trustbadge is called up, the web server saves a server log file (access data).
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Further personal data is transferred to Trusted Shops GmbH if you opt for the use of Trusted Shops products. This is done by automatically checking the hashed email address.
9. SOCIAL MEDIA
Social Buttons from social networks (Facebook, Instagram, Pinterest) are used on our website. These are only integrated into the page as HTML links, so no connection is established with the servers of the respective provider when our website is accessed. Only when you click on one of the buttons does the website of the respective social network open in a new window of your browser.
10. YOUR RIGHTS
As a data subject, you have various rights under the Swiss Data Protection Act (DSG):
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Right of Access: You have the right to request information about whether and what data we process about you.
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Right to Rectification: You have the right to have inaccurate data corrected.
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Right to Erasure (Deletion): You have the right to request the erasure of your data.
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Right to Restriction of Processing: You have the right to request the restriction of the processing of your data.
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Right to Object: You have the right to object to the processing of your data at any time (especially against data processing related to direct marketing).
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Right to Data Portability: You have the right to receive the data concerning you in a common, electronic format.
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Right to Withdraw Consent: You have the right to withdraw a once-given consent at any time with effect for the future.
To assert your rights, you can contact the contact possibility mentioned in this data protection declaration at any time.
11. APPLICABLE LAW
Swiss law applies exclusively, in particular the Swiss Data Protection Act (DSG). The competent supervisory authority is the Federal Data Protection and Information Commissioner (FDPIC).

